Frequently
Asked
Questions

Firestarter Labs is an AI-powered marketing platform that helps small businesses automate their marketing. From content creation and SEO to paid advertising and reporting, Firestarter brings all your marketing tools together in one place.

Moxie is the AI behind Firestarter Labs. She is your always-on marketing assistant that helps you plan, create, and manage campaigns tailored to your business goals.

Local business owners and small businesses, especially those without dedicated marketing teams. Firestarter Labs is also great for agencies that want to streamline marketing for multiple clients.

Firestarter and Moxie simplifies marketing by automating repetitive tasks like content creation, posting, and reporting. This helps you focus on running your business while cutting costs tied to manual work or outsourcing.

Yes—Moxie is trained on your inputs (voice, examples, audience, offers) and improves with feedback.

Not at all. Firestarter’s guided setup and Moxie’s built-in suggestions make it easy to start from any skill level.

No, there are many tools out there that accomplish similar tasks, but most of them are focused only on solving one problem. This tool helps you manage everything you need to market your local business in one place.

Firestarter and Moxie handles the hard stuff for you. All you need is your website URL and logins to your accounts such as instagram, facebook, google and others that you want to connect.

AI-powered automation saves time and effort. Plans are personalized to your business and scalable. Content adpats to your unique brand voice and is constantly optimized. Ideal for local and small businesses seeking efficient marketing with minimal overhead.